Why Women Rule the Internet

It feels like we’re in a Golden Age of the web, led by consumer internet services and e-commerce.  Just consider these stats: Facebook—over 600 million users.  Twitter—25 billion tweets last year. Tumblr—1 billion page views a week.  Zynga—100 million users on Cityville in just 6 weeks.  We’re witnessing a generation of consumer web companies growing at an unprecedented rate in terms of both user adoption and revenue.

But here’s a little secret that’s gone unnoticed by most.  It’s women.  Female users are the unsung heroines behind the most engaging, fastest growing, and most valuable … Lire la suite