When I’ve taken a job at Zlio.com<\/a> in 2007 to start their US operations, with Jeremie Berrebi<\/a> as a CEO, I was really excited by the growth I was seeing. All signals were green : users, revenues, traction, VC funding. They had it all.<\/p>\n A week after I joined the company, Google sandboxed us, and we’ve lost 90% of our traffic. After months and months of work trying to solve our inbound traffic issue, we pretty much all gave up and decided to move on to other things.<\/p>\n Now the interesting part. On my last day at Zlio, I had a long discussion with Jeremie, and despite the bad times, Jeremie was still very optimistic and even relieved I would say. Why? He told me his life’s theory, and it’s based on a Torah<\/a> principle that I’ve been following ever since, and that has changed my life (yes really).<\/p>\n