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{"id":12122,"date":"2017-06-29T00:25:42","date_gmt":"2017-06-29T04:25:42","guid":{"rendered":"http:\/\/www.nyfrenchgeek.com\/2017\/06\/le-marketing-a-lamericaine-le-cas-charmin\/"},"modified":"2017-06-29T00:25:49","modified_gmt":"2017-06-29T04:25:49","slug":"le-marketing-a-lamericaine-le-cas-charmin","status":"publish","type":"post","link":"http:\/\/www.nyfrenchgeek.com\/2017\/06\/le-marketing-a-lamericaine-le-cas-charmin\/","title":{"rendered":"Le marketing \u00e0 l\u2019am\u00e9ricaine: le cas Charmin"},"content":{"rendered":"

Le marketing \u00e0 l’am\u00e9ricaine est une chose extraordinaire. Dernier cas en date: Charmin<\/strong>, la marque de papier toilettes. Charmin propose aux new yorkais de les aider en cas de “besoin”. Des WCs mobiles circulent dans les rues de NY et vous pouvez commander ces toilettes mobiles depuis une application Charmin Van Go<\/a>.<\/span><\/p>\n

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The 1st\u00a0on-demand mobile private restroom?
That\u2019s right, Charmin did it! #EnjoyTheGo<\/a> pic.twitter.com\/vt26wAupBX<\/a><\/p>\n
\u2014 Charmin (@Charmin) June 27, 2017<\/a><\/p>\n<\/blockquote>\n
Non l’application n’existe pas…..pourtant vous avez du la chercher. Un marketing qui fonctionne!<\/p>\n
<\/a><\/a><\/a><\/a> $\"Share\"$ <\/a><\/p>\n
via Bertrand
\n So Particular<\/a><\/p>\n
via