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Calvin Klein lance un partenariat avec Tinder * NY French Geek

Calvin Klein lance un partenariat avec Tinder

Posted on August 3, 2015 by admin

Pour sa nouvelle campagne marketing, Calvin Klein s’inspire de vraies histoires et partage des utilisations de Tinder autour de couples homosexuels, des parties à 3 ou des couples hetero en utilisant le hashtag #RawStory.

Loin de penser choquer ses clients, Calvin Klein pense plutôt que cette campagne correspond à ce qu’attendent les clients de cette marque.

A suivre!

calvin-klein-f15-sexting-campaign.0

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